The war in Syria has created one of the most challenging environments for NGOs to operate in. Financial resources are extremely limited, communication networks are poor and electricity is in short supply. The security situation has forced almost half the population to flee to safety which means there are fewer skilled people left in Syria and those trying to enter the country face numerous risks and problems. As a result, NGOs are in desperate need of project managers but are struggling to recruit or train them.
Marifah for Social Entrepreneurship in Turkey decided to tackle this problem by utilising one of the most reliable free communication tools it has access to: WhatsApp. With the organizational motto, ‘Creative Investment in Creative People,’ they came up with the idea of providing training in Project Management for Development Professionals (PMD Pro) using WhatsApp to engage trainees directly through their phones or computers.