Posted by Marian Abernathy, Director of Membership & Communications
Atul Gawande’s recent New Yorker article Slow Ideas: Some innovations spread fast. How do you speed the ones that don’t? highlights the importance of champions. He discusses his work on the BetterBirth Project in Uttar Pradesh with the Indian Government, the World Health Organization, the Gates Foundation and LINGOs member Population Services International (PSI).
Dr. Gawande illustrates how we are often very slow to adopt great ideas, even those that resolve resolve important and highly prioritized challenges. While reading “slow ideas” about the speed of adoption of medical and public health innovations (from anesthesia and aseptic technique to oral rehydration solutions), I was struck by the similarities that many LINGOs members face as they roll out technology-based learning to provide professional development or strengthen technical skills of their global staff.
Many LINGOs members, including PSI, designate learning champions who help speed the diffusion of innovation in learning. Over 50 years ago, Everett Rogers’ wrote about the diffusion of innovation and showed that people take up new ideas when they have a trusted personal connection to it: change is a social process. A local learning champion serves as the trusted personal connection to organizational learning program.
LINGOs Members & Learning Champions
• Opportunity International clearly defines the role for their learning champions, including serving as registrars in the organizational learning management system (for more information, see March 2013 LINK Spotlight).
• IJM’s Chennai-based Learning Champion shared her Gold Medal Tips in a July 2012 post on the LINGOs blog.
• LINGOs members will be abuzz their approaches to bring that personal connection to learners at the LINGOs 2013 Member Meeting. Registration is now open for LINGOs members and their global champions. We look forward to learning with you in Washington, DC.